eco and OneSight Give Gift of Sight
New York, September 19th, 2010
eco proudly announces a partnership with OneSight for its eco donation program.
According to the World Health Organization, 314 million adults and children worldwide suffer from poor vision because they don't have access to eye exams and eyeglasses. That's why eco is so proud to partner with OneSight in helping the world see.
Founded in 1988, OneSight, Luxottica's 501(c)(3) non-profit charity, is a family of programs dedicated to improving vision for those in need through outreach, research and education. Trained
OneSight volunteers (along with doctors of optometry) hand-deliver free primary vision care, eye wear and optical sun protection worldwide through Global Eye Care Clinics and across North America through Regional Eye Care and Vision Van Clinics and in-store programs.
During OneSight's Global Clinics, volunteers distribute recycled eyewear, collected through the eco donation program and other leading retail and independent optometrist's offices around the world. Trained volunteers then clean and prepare the eyewear for Clinics at one of 12 Global Eyewear Recycle Centers in Australia, Italy and the United States. OneSight recycles gently-used men's, women's and children's prescription glasses and non-prescription sunglasses.
"We are thrilled to partner with Modo to help us collect glasses for re-use on our Clinics," said Greg Hare, Executive Director, OneSight. "In many countries we visit, a pair of glasses can cost more than a month's wages. The eco donation program in partnership with OneSight provides a simple way for people to help make a visible difference in the lives of others."
Modo's eco brand reinterprets the whole product lifecycle in an environmentally sustainable way, starting with its recycled content, certified by UL Environment. eco plants a tree for each frame sold together with Trees for The Future in a program called One Frame, One Tree. This program is upheld with the standards of 1% of the Planet, a worldwide network of businesses in 38 countries that give at least 1 % of their annual revenue to environmental causes. In addition eco has special packaging. The frames are shipped in a pouch of organic cotton and packaged with 100 percent recycled paper. Inside the package is a return envelope for customers to donate their unwanted glasses to OneSight.
"The last step in the lifecycle of glasses is to re-use them - either their raw materials, or in their entirety," said Alessandro Lanaro, CEO of Modo. "That's why we're so proud to partner with OneSight. Because they are the charity of a global leader in eyewear manufacturing, we know the glasses donated to OneSight are carefully recycled to provide the highest quality product to all those in need."
eco will also provide eco eyewear donation boxes for retailers and doctors offices carrying the eco collection. These boxes will also be available for special events so people have the opportunity to contribute to the program.
For further information about Modo, please contact: